Hraba Hospitality Consulting

First Step: Shout Out About It (even if others don't care)

People keep pontificating on the “check-in”, and what it means for most people, whether it will be relevent enough to stick around, or if it will fall into shadow like so many past “darlings of the moment”.  Well… I commented first *HERE*, and saw that consumers might think they are *not* a winning proposition here, and even Read Write Web claimed the death of the Check-In in 2011, and it was supposed to be a simple sentence.  In fact, I started by saying, “Here, I will make this simple…”, which is not only a bit grandiose, but sort of pompous as well.  I will try to relate my opinion with logic, instead of emotion… but it is still just an opinion.  I am just sharing a few thoughts on LBS (Location Based Services).  I would love to know what you think?

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Filter ethics.

This is the most important thing regarding Facebook & other online communities that very few people are talking about.  I note here (June 2010) that hidden streams destroy any legitimacy to this network, & eventually Facebook will have to change their practices.

Now, Move On’s Eli Pariser has written a book called “The Filter Bubble: What the Internet is Hiding from You” -

“The Internet software that we use is getting smarter, and more tailored to our needs, all the time. The risk, Eli Pariser reveals, is that we increasingly won’t see other perspectives. In The Filter Bubble, he shows us how the trend could reinforce partisan and narrow mindsets, and points the way to a greater online diversity of perspective.”

We need to reinforce the wobbly foundation before it comes crashing down.

Here is his TED TALK.

Here is his talk from PDF 2010, as well – “Eli Pariser, the president of MoveOn.org, answered the PdF 2010 question “Can the Internet Fix Politics” with a warning about how the hidden personalization features of search and newsfeeds were subtly destroying the notion of a common public space.”

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