Tue 14 Jun 2011
The End of Facebook (and not even because of Twitter or Google + Plus)
Posted by Michael Hraba under Facebook, Social Media
1,037 views | [15] Comments
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Facebook lost 5-6 Million members in the US in May 2011, mention of $100 Billion IPO comes same day.
Facebook Today
Facebook – what was a fun little site, the entire business world has turned into the Holy Grail. This is troubling, because it’s not the site that is amazing, but the new social comm technology that connects people. I crunch some numbers here, and it’s obvious people aren’t interacting with brands on Facebook. Why are we losing sight of this? It’s just a platform, and membership does not attest to equity. Equity is where the internet is happening, and the internet is not happening on Facebook.
Facebook might have a $100 Billion IPO, for Q1 2012. Why would they let this ridiculous evaluation slip the same day it is announced that they also lost 6 Million people in May, via WebProNews. Gizmodo says 5 Million. A Facebook insider says “nearly 6 million”.
It seems interesting, especially because one would hope that a whopping $100 billion would drown out the measly figure of 5-6 million members. It’s notoriously difficult to cancel an account, so what’s going on? Was the drop a culling of the notorious spam that poisons social media? Is it businesses finally deleting their profile they built before the advent of pages? I know of a couple that have done so in the recent weeks. It’s a bigger, more frightening, trend than this.
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