Tue 10 Mar 2009
My friend Marc inspired me to post the links and lessons so we can learn from the @ryanaironline spoof. My blog article is a few posts down, but here is the fun stuff with the Telegraph, Times Online, etc. I am including Marc’s comments too. It was really fun, and I think I feel mighty comfortable sharing this on a professional level. No it won’t be on my resume, but I will have a (more…)
Fri 6 Mar 2009
Posted by Michael Hraba under Social Media, Twitter
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Just thinking and riffing and pondering and what not….
As for Ryan Air… they not only wouldn’t care… I doubt they would find this anything but funny. This isn’t about a PR machine… Ryan Air’s PR is a train wreck whether this account existed or not. It’s there style, and it is to be expected. The majority of research I unearthed from the past 48 hours suggested this was a brilliant PR stunt by Ryan Air. That, even to me, is hard to swallow.
It is comforting to know, for some, that if it wasn’t this specific spoof account, it would have been something else. The new marketing model allows much more consumer control than expected, to the point of (more…)