Seriously…. where are our revenue managers?
I know, in these times, you cannot maintain total rate integrity without looking like an out of touch management group. Others try to maintain their rates by laughing at their clients and just being rude, something so pompous and idiotic I need to quote it here. CMO Scott Williams, from Morgans Hotel Group (on behalf of the Clift in SF) said it professional as can be:
““You can bury your head in the sand, discount your rooms, piss your brand away. But we are a luxury brand and we will act like a luxury brand. I’m going to look back at this recession and say ‘we didn’t just drop our pants.’
He has a way of making a point, doesn’t he? It is a valid issue, no matter how garrish, classless, and totally out of touch he is. (Even using that “L” word can get you in trouble. The current “luxury” fiasco that has everyone up in arms, from groups to spas.) Not everyone is maintaining rates with such bravado. Choice Hotels seems to be doing a great job.
Whatever the case, the question is (more…)