So this is just a conversational thought experiment, and I want to know what you think about this, how insane or inappropriate it is, and how it would be received (especially regionally or wherever your market is). In regards to hotel (and all) marketing, I get cynical about it as toxic clutter and spammy noise….

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I was just talking to my favorite hotel technology company. I’ve worked with them for almost a decade, and I appreciate them. They aren’t snake oil, they don’t assume they know the business better than hotel people, and they are changing the game. I won’t name them, but feel free to ask. They’re basically indispensable,…

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This is basically verbatim copy/paste from a Nextdoor question, and my answer, to a local looking for advice. Remember years ago when we were cautious of anyone using the word “guru” or “ninja”, etc?

Someone explain this.  Someone else compile your data.  What is all the “Year of Mobile” nonsense for the last 10 years if the data doesn’t suggest it’s that big a deal? Is it that marketers can’t