Cheers and good day! Your friendly neighborhood Hotelier trying to stay on top of hotel news, and travel info, and hospitality & management philosophy… oh yeah… and technology or social media.Â
It isn’t about convincing people that a product is exceptional. It’s being exceptional and allowing people to recognize that. That doesn’t take place with marketing or PR… that takes place from within operations and management. Run a business well.. *then* hand it to marketers.
You have to cordially, professionally, and earnestly engage anyone and everyone. Not because you are trying to brand your hotel… but because you are a real service provider that is inherently interested in fulfilling guests, helping the community, and creating harmony in people’s lives. This isn’t advice…. this is a way of life.
Here is something incredibly important, and widely overlooked, by businesses big and small. It is great to be sailing, right? Lovely 13 knots, gliding along water that looks like glass. But
Remember being a young buck in the industry? Remember when they didn’t have solitaire, or even windows based PMS? Standing at the desk in an empty lobby gazing into nowhere, or on the overnight sneaking
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