I had been finding it difficult to explain *exactly* what I am doing for hotels. Lots of the baby boomers are confused about it, but they know the kids are getting them on facebook. Even
Social Media is not a place to complain. It is a place to resolve problems. Oh wait. I just had a guest that we caught mid experience through her online review… resolved and righted the entire
The old marketing model has been flipped upside down, and now people are trying to figure out how to reach consumers that *want* to be reached… branded consumers that want to identify with your brand,
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