This is a dynamic conversation that is maturing and growing into having severe impact on a hotel’s livelihood. If a hotel is smart enough to be on the ball with social media, and understand the nature of this constructive communication – it is hardly their fault that a guest reviewer doesn’t understand that.

If this is your algorithm yelp, you have built your business on one of the most flawed I have seen. Just my two cents. If real reviews by real people is what this is all about, yelp has some serious explaining to do about the incredible flaw in their model. I don’t think this is fixable, and I don’t think they can defend it.

I have been thinking about the odd hypocrisy with some of these review sites… They want your money for advertising, but won’t do much to help you moderate untruthful reviews.  What’s more, I note Continue Reading…